Fashion - HUGO BOSS
HUGO BOSS
ADVENTURE IN AFRICA
Hugo Boss's first collection for women represents a new adventure for Boss Orange, with a complete look ranging from jackets and skirts to shoes and jewellery. Inspired by a journey to northern Africa, the Savage collection reflects a range of natural desert colours. All items are washed and dyed, adding character and softness, with a chilled-out look represented by dusk palm trees, and vegetal dyes with unequal shades of colour. Feminine touches with bows, beautiful lining prints, coloured buttons, pleats and washed silk are combined in a strong and tender look. A selection of eclectic jewellery, including necklaces, chains and bracelets, offers diverse temptations.
The heraldic motif, "Rebel Queen", reflects the rock'n'roll collection in Rock the Casbah. Featuring gentler fuchsia patterns, the wild look is softened by romanticism with items such as zipped jackets and an informal look mixing different belts and detachable pockets. Denim is a principal characteristic in Boss Orange, with five different cuts, together with short skirts, tight-fitting trousers and denim jackets.
ELEGANCE ON SAFARI
A safari element is reflected in the Dune collection, with zebra and elephant designs, as well as softened washed materials, essentially cotton and linen, though also sometimes mixing with hi-tech fibres. Items feature a second-hand look in short, tight jackets; discoloured cotton fabrics providing jackets with a creased and informal look; and elegant touches with classic Glen-checked materials. Denim materials offer two extreme tendencies: informal or elegant,
represented by a varied array of loose or tight-fitting items.
The Rock the Casbah collection is highlighted by tight and short-fitted jackets for a tough aesthetic look, or strong and hard-style prints and details on striped polo neck jumpers, T-shirts and sweatshirts, with prints such as "Rock Warriors" and "Rock the Casbah". A variety of jeans in this collection completes the look.
A SAVAGE TOUCH
Hand-made items in soft shades acquire a vintage look, with washed treatments and air-brush techniques in organic tones including salmon, light green, cognac and browns, highlighting the natural Savage look. Accessories include high leather boots or slippers with floral lining, safari-type, multi-functional "bum bags" and small handbags with decorative metal chains. Decorated pumps with African tattoos and elegant ethnic embroideries and sandals complete the Boss Orange summer look.
Rock the Casbah accessories are in hobo style, with multi-colour handles in macramé for the handbags, adding different accents with original colourful pendants, beads and antique-like silver pieces. The footwear also preserves the main theme, mixing dark leather with macramé and multi-coloured elements in fresh turquoise, warm browns and natural white.
